Welcome to the AutoTrader.com Online Advertising Guide
From technical specifications to creative guidelines, here is everything you need to develop a successful ad on AutoTrader.com.
Specifications by Ad Unit
Interactive Agency Bureau (IAB) Units
300 x 250 Medium Rectangle
160 x 600 Wide Skyscraper
Custom Ad Units
195 x 238 Sponsored Vehicle
300 x 175 Search Form Sponsorship
400 x 72 Integrated Placement
190 x 92 Integrated CPO Placement